#Meet Royal Air Maroc Services: A Personalized Service Experience

With the Safar Flyer program, your trips become even more rewarding: you can purchase additional Miles with Buy Miles, to benefit more quickly from rewards such as award tickets, or combine your Miles with a cash payment thanks to Cash & Miles to buy your flight tickets. And with Status Booster, accelerate your progression towards a higher status by doubling or tripling your Safar Flyer Status Miles. To highlight these products and services in an original and captivating way, Royal Air Maroc has launched an original communication campaign, #Meet_RoyalAirMaroc_Services, composed of a series of humorous video capsules featuring renowned Moroccan artist Hanane El Fadili, who brilliantly and mischievously embodies different passenger profiles. Thanks to an unconventional tone inspired by humorous mockumentary styling, the campaign jokingly explains the benefits of our services while reflecting the brand’s approachable and warm personality, and making the communication lively, accessible, and memorable.