Los Angeles: The Summer of the Beautiful Game

Los Angeles stands among the flagship host cities of the 2026 FIFA World Cup. After coming alive during the group stage and hosting the historic opening appearance of the United States national team, California’s iconic metropolis continues to pulse with excitement throughout July with two knockout matches, including a quarter final. From fan zones and giant screen broadcasts to exclusive concerts, the festive atmosphere extends across the city, from Downtown Los Angeles to Venice Beach.

Driven by a unique football fervour and enriched by the diversity of communities from around the world, Los Angeles promises far more than a sporting tournament. It is an invitation to experience the Hollywood myth, where world class museums, an exciting culinary scene, design, legendary beaches and California’s celebrated way of life come together.

Why Choose Los Angeles This Season?

Summer is the ideal time to discover the many facets of Los Angeles. Here, contrasts unfold effortlessly: from the grandeur of internationally renowned museums to the intimacy of contemporary art galleries, from authentic gourmet markets to spectacular rooftop views overlooking Downtown.
Those seeking nature can escape into the surrounding hills for scenic hikes before indulging in a shopping excursion along Melrose Avenue or Rodeo Drive. Architecture enthusiasts will admire the clean lines of modernist masterpieces, while cinema lovers can step behind the scenes of some of the world’s most legendary studios.
And then there is the irresistible pull of the Pacific. From Santa Monica to Venice Beach, the iconic oceanfront promenades allow visitors to experience the very essence of the California dream.

Must Sees

Head to Griffith Observatory for sweeping views over the city and the famous Hollywood Sign.
Explore the Getty Center or The Broad, two leading cultural institutions that reflect the city’s remarkable creative dynamism.
Stroll along Santa Monica Pier and embrace the unique atmosphere of this historic landmark while enjoying the timeless charm of its oceanfront amusement park.
Discover Venice Beach, with its street performers and outdoor sports courts, and experience the free spirited energy that defines California.

To Immerse Yourself in the Soul of Los Angeles

Watch the sunset over the Pacific from Malibu or Santa Monica.
Discover the city’s remarkable culinary diversity, where Mexican, Asian and Californian influences shape a particularly creative gastronomic scene.
Wander through Silver Lake, the Arts District and West Hollywood to uncover the latest trends in design, fashion and contemporary art.
Escape to the desert landscapes of Joshua Tree and discover another fascinating side of California.

Publication Date August 2026